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Welcome to Surf Collective, home of Australian Surf Brands, the online home and a passionate supporter of the best and most innovative independent surf brands Australia-wide.
Whether you’re after Surfboard Racks, cool t-shirts and boardies, headwear, handplanes, swim-fins, eyewear, or jewellery, here you’ll find it easy to choose from our unique range of quality surf gear, ocean-oriented apparel, accessories, and art, all proudly produced by over 70+ Australian-owned businesses.
10 Iconic Australian Surf Brands You Need to Know
Surfing has become an iconic part of the Australian culture, and with it comes a range of exceptional Australian Surf Brands that have served Aussie wave riders over the years. We’ve rounded up ten of the most iconic brands so you can hit the waves in style.
1. Billabong
Founded by surfers in 1973, Billabong is one of Australia’s oldest and most loved surfwear labels. They are known for their classic tees, board shorts, wetsuits, and rash guards.
2. Rip Curl
Another one of Australia’s surfing legends, Rip Curl is another go-to for all your wave riding needs (as well as other outdoor activities). Their threads are perfect for everyday wear, too with timeless designs that never go out of fashion.
3. Quiksilver
Quiksilver is best known for its awesome boardshorts, which come in hundreds of different styles and colours ranging from performance-driven to statement pieces. Their range includes swimwear, t-shirts, and hats perfect for any active lifestyle.
4. Rusty
Taking vintage style to another level, Rusty is your go-to label if you enjoy a retro vibe when surfing or just chilling out on the beach. With stylish bikinis, one-piece suits and board shorts they have something for everyone who loves coastal life!
5. Maaji
With mix & match pieces in tropical prints and colourful pastel hues, this Colombian brand is ideal if you love expressive swimwear with a playful twist! Get creative with their reversible silhouettes to switch up your look every day at the beach!
6. Huf
The skate/street culture heavyweights have always had an affinity with surfing too so it makes sense they have branched into producing some high quality boardshorts plus cool logo tees and hoodies to complete your chilled beach look!
7. Hurley
Founded by surfer Bob Hurley, this label carries everything you need, including performance boardshorts made with ECONYL® regenerated yarn fabric and tech-focused wetsuits designed especially for women, not forgetting casual threads like tees & shorts too!
8. Volcom
Fusing streetwear with Hawaiian surf vibes since 1991, Volcom produces modern classics inspired by SoCal culture featuring unique graphics plus loads of performance gear from boardshorts to rash vests created from recycled plastic bottles; perfect if you want to be eco-friendly yet fashionable!
9. RVCA
RVCA stands for “balance of opposites,” and this ethos is reflected in each piece they create; think superior craftsmanship balanced with original artwork splashed across trendy skate-influenced garments such as tees & tanks plus streetwise hats & accessories like caps & beanies!
10 Birdwell Beach Britches
Last but definitely not least, we have Birdwell Beach Britches jewellery a staple on beaches around the world since 1961; these nylon trunks are still crafted using old-school techniques & hardware, so they truly stand out from current trends – load up on timeless classics here today! your store with your customers. Describe products, share announcements, or welcome customers to your store.